I don’t know about you, but when I visit a wellness practitioner, I expect them to be … well.
Maybe it’s because I’m an empath and can sense when someone isn’t relaxed and uber stressed out. Totally not the vibes I want to feel as I’m rubbed down with oil.
So, in an effort to help you provide better service to your clients, here are 3 ways to give yourself some TLC.
1. Pay for self-care services for, um, yourself
You expect your clients to understand the importance of coming to see you for healing. So then why on earth are you allowing yourself to go moooonths without self-treatment?
I’m not saying that you have to have your sh*t together or else you can’t practice on your client’s (cause, uh, no one is perfect). But I do know that your business will start to suffer if you allow yourself to reach the point of hustling so hard and being there for your clients that you reach a point of exhaustion or burnout.
Are you following?
You see, there is this idea that as business owners we have to constantly have our marketing hat on. This means when we aren’t treating clients we are posting on Instagram or writing blog posts or creating Facebook advertisements. We are crafting emails for newsletters and taking care of website administrative tasks.
In other words, we think that if we don’t hustle, we will fall behind, lose potential followers, and the competition will eat us alive. Chomp, chomp!
Well, I’m calling bull.
There are far more people on this earth than you can possibly serve on your own. Period.
You can’t help everyone. So why are you worried about the competition swooping them up?
You’ll attract the right clients when you’re not only taking better care of yourself but when you quit worrying about there being a lack of clients to serve.
So, go on and pamper yourself. Regularly. You’ll not only notice a difference in how you feel when you’re working with clients, but your clients will most definitely appreciate the calmer, more relaxed version of you.
2. Say yes to your own needs – for once!
Yes, when it comes to your wellness practice, I understand that you have clients you need to care for and you don’t want customer service to suffer.
But you matter, too!
So please, do yourself a favor and learn to set up some boundaries with your clients.
Don’t allow yourself to become a revolving door, as in someone who answers text messages and phone calls at all hours of the day. Set up time frames that are acceptable to you. Just because a client sends you a text at 10 pm asking to book a massage the next morning doesn’t mean you have to respond immediately.
In fact, you probably should get into the habit of setting your phone to automatically go into “Do Not Disturb” during certain hours of the day and let your clients know when they can expect to hear from you.
For instance, you can have a phone message that explains your hours and if it is outside of those hours, your client’s will know that they will need to wait until you are back “in the office” before hearing back from you.
Another great idea, I think, is to have certain days where you are off duty entirely. I once had a massage therapist who didn’t work on Wednesdays or Sundays. She also only worked from 8 am until 2 pm during weekdays so that she could be home each afternoon for her kids.
It’s your business, dang it! Design your schedule around your needs and wants, not your clients. If someone asks you to do an evening massage, and you don’t work evenings because you have family responsibilities, guess what? Kindly let them know that you’re not the right practitioner for them.
While it might sound like bad business or even bad customer service to enforce your boundaries with your clients when they dare to break your rules, I assure you that it isn’t. And if a client cannot understand your need to have “working hours” then perhaps they aren’t the right client for you.
3. Outsource the boooring stuff.
Every business owner has administrative tasks that they don’t enjoy doing. You’re no exception.
Rather than let the boring stuff boggle you down and zap your energy, get help! By shifting tasks that aren’t the core of your business to others, you’ll be able to focus your energy on providing a great experience for your clients.
I think outsourcing plays a vital role in improving not just the efficiency of your business (others can do things faster than you because, hello, they’re experts), but it can help free up your time and mental energy.
Just imagine how amazing it would feel to just focus on the core of what you do, the services you provide. Maybe with the freed up time, you can finally write that book you’ve been wanting to give away (or sell) to your clients. Maybe take some continuing education classes to stay on top of your game. Or, hey, maybe finally attend a conference to do a little professional networking!
The possibilities are endless!
These three ways to give yourself some TLC all boil down to improving yourself so that your clients can get a quality experience from you. Once you set boundaries in place, treat yourself to your own services, and outsource tasks that aren’t your strong suit, you’ll release mountains of stress that have been holding you back from building a thriving business.
Which of these methods will you start implementing today?
Yes, today! There is no reason to wait. Drop a comment below or tag me on Instagram @lauren.sainz and tell me your TLC plan!